Published December, 2020

Private debt investment in 13PI

Published December, 2020

Armada Fund V has closed its sixth investment and supported the operational founders to acquire all outstanding shares in 13:e Protein Import AB (“13:e Protein Import” or the “Company”), a Swedish provider of sports nutrition products.

13:e Protein Import is a leading Nordic supplier of white label sports nutrition products to brand owners and selected retailers. Moreover, the Company sells its own brand SELF Omninutrition through retailers and its own e-commerce platform in Europe as well as via distributors in other regions. The product offering includes supplements, gainers, performance enhancers and weight control solutions in various shapes (e.g. powders, capsules or beverages) which are produced in the Company’s own production facilities.

We have followed 13:e Protein Import for several years and are excited to team up with the management team. It is an attractive opportunity for us to support the Company, which has consistently proven its product innovation capacity and shown profitable growth since inception. This constitutes the sixth investment of our new fund and is a good fit to our strategy due to the Company’s strong track record, the attractive growth potential as well as the underlying market dynamics”, says Jan Wiklund, joint Managing Partner of Armada Credit Partners.

For more information, please contact:
Jan Wiklund tel. +46 70 551 4054 at Armada Credit Partners, Stockholm branch.